TV COMMERCIAL PRODUCTION
WHAT DO TV ADVERTS COST?
TV Commercials can be expensive. But also they don’t have to be. It depends on what you’re looking for. If you want to have George Clooney relentlessly force-feeding your audience coffee then there are plenty of London-based production companies and advertising agencies that will take your half a million pounds per advert with creative disdain.
Fortunately, we’ve created TV adverts for global brands but also for tiny local businesses. As a medium, it can be an enormously creative, captivating, and highly engaging way of communicating with your audience. And the explosion of new TV channels in recent decades means there’s a lot more airtime to fill, so it doesn’t need to cost squillions. Also, you don’t need to have a director throwing temper tantrums. Or have the client’s video feed suddenly turn off because the crew want to shoot their own version on the client’s dollar but without the client seeing (all of which happens).
We’ve got a bushel of award-winning directors, producers, creatives and crews that absolutely love this sort of thing.
TV COMMERCIALS ARE VERY MEASURABLE
Our clients have seen proper measurable success with our TV advertising production. The medium’s been around for a long time so very smart people have worked out very smart ways of making sure you TV commercial gets beamed directly into the correct sets of eyeballs.
As an experienced video production company, we’re happy to create concepts for you, or if you’ve got an agency or an in-house team we’re used to bringing your storyboards to life.
DO YOU CLEARING FOR TV?
Absolutely. There are certain rules that apply to TV advertisement production that don’t apply to the any old trash you can put on YouTube. We’re very familiar with what you can and can’t do. Clearcast is the organisation that manages this process, checks the claims made in the ad and ensures advertisers aren’t up to any funny business. We can take care of all of that for you. But also, if things get sticky, we can help get things through Clearcast. In the past, we’ve put together incredibly compelling arguments that have persuaded Clearcast that a previously rejected TV commercial should be allowed through, without the voiceover changes they had demanded.
INTERESTED IN A TV COMMERCIAL?
We’re obviously passionate about doing great creative work but we’re always at our best when we have bold clients that want that rare beast, boundary pushing creative that still fits the brand.
Achieving this in a way that helps fast growing businesses tackle the problems of successfully scaling is the kind of thing that makes us skip to work early and trudge home late.
If you think your brand may benefit from some branded TV advertising production then get in touch.